Today marks the beginning of a new era as Safer Highways becomes the industry-wide communication outlet to launch its own dedicated app.
Downloadable from both the Google Play and Apple App Store, the new app builds upon the reputation of Safer Highways as the sector's only engagement portal, run exclusively for the industry, by the industry without any commercial allegiances.
As well as a live news feed, which will instantly notify users of breaking stories relevant to our sector directly to their mobile phones via push notifications, the new Insight by Safer Highways app will also enable users to register for events, and in the near future to be able to access the best practice and guidance documents through our upcoming industry-wide portal.
Speaking about the launch of the app, Freya Wells, Chief Operating Officer at Safer Highways said,
"There app has, for a long time, been an aspiration for myself and the team as we strive to be at the force and drive new ways of engagement with Safer Highways.
"In push notifications directly to a users mobile device, we have, for what I believe is a sector-wide first, removed the need for the end user to trawl endlessly through social media to continually visit traditional websites to keep up to date with the latest happenings. Our app brings the news directly to the sector, in real time.
"Over time, we will, of course, continue to develop the app, adding into it new features such as the resource portal, as we continue to not only meet, but also exceed our members expectations.
"I would personally like to thank those individuals who gave hours of their time to act as our focus group and whose feedback proved invaluable in the development of an app of which the sector can be proud."
The app is now available to download from both the Google Play and App Store by clicking on the link below.
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