Faithful+Gould is delighted to announce a new partnership with When I Grow Up for 2023 whichwill see a collaborative approach help the social value initiative reach as many children as possible.
When I Grow Up is a not-for-profit endeavour. The partnership will see Faithful+Gould help distribute copies of the book When I Grow Up to their own staff as well as the local communities they work with, in the hopes of reaching children all over the country – from bedtime stories to school workshops, and career guidance activities.
When I Grow Up is a storybook, written for children aged 4-7, which aims to inspire young people around the world of work and encourage them to consider a career in the construction industry.
The book tells the story of twins Harry and Amy, who are considering their future careers as part of their school careers day competition. The story covers a range of engineering activities and demonstrates to the children that without the hard work of those in the construction industry, many other jobs would not be made possible. It is hoped the book will inspire its young readers to consider a career in the industry in later life.
Dan Heffernan, Social Value at Lead Faithful+Gould commented:
“Like any responsible business, we at Faithful+Gould understand we have a moral obligation in improving real lives and playing a part in creating resilient, aspirational communities. It is therefore vital that businesses such as ours continue to work with the world of education, and together continue to empower and support future generations to build a legacy for themselves and those around them” For us, this partnership is mutually beneficial, supporting our recruitment strategy by helping to inspire and motivate our future workforce, thus ensuring our next generation of talent will enable us to deliver on our purpose of engineering a better future for our planet and its people.”
With the skills shortage increasing in the construction industry, as well as the challenges in recruiting young, diverse talent, author Rich Smith aims to highlight to young readers what an exciting and varied career construction provides.
Rich Smith, Author of When I Grow Up, added:
“I’m absolutely delighted to welcome Faithful+Gould to our collaborative team, made up of organisations and individuals from across the industry who are all working together to promote the industry to the next generation. The support of Faithful+Gould is huge, and we hope this will encourage others across the industry to join in supporting When I Grow Up.”
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